Case Study | Entering the Chinese Market with Adidas

LABELING, REBRANDING & REPACKAGING WITH ADIDAS

Discover how ASI Solutions accompanied Adidas with labeling, rebranding & packaging services, making their products ready to enter the market!

THE PROJECT

Created in 1924, Adidas is a world renown and highly established athletic apparel and footwear corporation. The corporation also offers other products, including bathroom products such as lotions, deodorants, etc.
Adidas called on ASI Solutions in preparation of the commercialization of these latter products on the Chinese market and ensure both their compliance with the local regulations all the while preserving their branding and product quality.

WHAT THEY ACHIEVED WITH ASI SOLUTIONS

PRODUCT BRANDING

ASI Solutions replaced the existing container’s sticker with its Mandarin equivalent, all the while mainting the same product quality as the original branding.

Adidas rebranding for the Chinese market

LABELING, REPACKAGING & PRODUCT COMPLIANCE

ASI Solutions empowered Adidas with impeccable labeling precision, elevating the presentation and integrity of their products. By meticulously ensuring label quality and harmonizing with varying batch number requirements across different countries, ASI Solutions fortified Adidas’ supply chain with meticulous attention to detail, fostering trust and reliability in every market they serve.